The $95 billion travel accessories market isn’t just growing—it’s going green.
By 2025, 72% of travelers prioritize sustainability, fueling demand for eco-friendly luggage, reusable essentials, and carbon-neutral travel experiences . For affiliate marketers, this shift isn’t just a trend—it’s a $1.07 trillion opportunity to align profits with planetary stewardship . From biodegradable backpacks to solar-powered gear, promoting eco-conscious travel products lets you tap into a passionate audience while supporting brands that redefine responsible exploration.
This guide unveils the top affiliate programs for eco-friendly travel gear in 2025, paired with data-driven strategies to maximize conversions and revenue. Let’s explore how to turn your platform into a force for sustainable change—one referral at a time.
Why Eco-Friendly Travel Gear Affiliate Programs Are Thriving
The Rise of the Conscious Traveler
- 82% of consumers actively seek brands with ethical and environmental commitments .
- Carbon-neutral travel is a top priority, with 68% of millennials willing to pay more for sustainable luggage and accessories .
- Subscription fatigue: Travelers now prefer durable, multi-use gear over disposable alternatives, driving a 44% YoY growth in reusable product sales .
Affiliate Marketing’s Green Advantage
- Higher commissions: Eco-focused programs like Eartheasy and Jungle Culture offer 10–16% commissions, outperforming traditional travel affiliates .
- Longer cookie durations: Programs like Eartheasy (90 days) and Infinity Pillow (89 days) maximize earnings from delayed purchases .
- Recurring revenue: Brands like Blueland (eco-cleaning tablets) and BarkBox (sustainable pet travel kits) reward affiliates for subscription renewals .
Top 10 Eco-Friendly Travel Gear Affiliate Programs for 2025
We’ve curated programs with strong ethical credentials, competitive payouts, and products that resonate with modern travelers.
1. REI Co-op Affiliate Program
- Commission: 5–15% per sale
- Cookie Duration: 30 days
- Why Promote? REI’s carbon-neutral shipping and Fair Trade Certified apparel appeal to outdoor enthusiasts. Their Re/Supply program, which resells used gear, aligns with circular economy trends .
- Top Products: Recycled hiking backpacks, solar-powered tents, and organic cotton travel apparel.
2. Patagonia Affiliate Program
- Commission: 8% per sale
- Cookie Duration: 60 days
- Why Promote? Patagonia’s Worn Wear initiative (repair/resale) and 1% for the Planet donations build trust with eco-conscious audiences. Their Black Hole® Recycled Backpacks are a bestseller .
3. Eartheasy Affiliate Program
- Commission: 5–10%
- Cookie Duration: 90 days
- Why Promote? Eartheasy’s plastic-free travel kits and TerraPass partnerships (carbon offsets) cater to zero-waste travelers. With a $200 average order value, affiliates earn $10–20 per sale .
4. Cotopaxi Affiliate Program
- Commission: 12%
- Cookie Duration: 30 days
- Why Promote? Cotopaxi’s social impact model directs profits to global poverty alleviation. Their Del Día Collection uses scrap materials, reducing textile waste by 83% .
5. Jungle Culture Affiliate Program
- Commission: 12–16%
- Cookie Duration: 30 days
- Why Promote? This brand’s bamboo travel cutlery and coconut bowls are TikTok favorites. Affiliates earn 16% commissions after hitting 100 sales .
6. Zero Waste Store Affiliate Program
- Commission: 8–12%
- Cookie Duration: 30 days
- Why Promote? Their plastic-free toiletry kits and compostable dental floss simplify sustainable travel. The brand’s 1% for the Planet membership boosts credibility .
7. Ethical Superstore Affiliate Program
- Commission: 20% (new customers)
- Cookie Duration: 30 days
- Why Promote? A UK-based leader in carbon-offset travel accessories, including reusable water bottles and vegan toiletry bags .
8. DYLN Affiliate Program
- Commission: 10%
- Cookie Duration: 30 days
- Why Promote? DYLN’s alkaline water bottles with pH-balancing diffusers are ideal for health-focused travelers. Over 300,000 units sold in 2024 .
9. Tentsile Affiliate Program
- Commission: 15%
- Cookie Duration: 30 days
- Why Promote? Tentsile’s tree-friendly camping hammocks minimize environmental impact. Perfect for affiliates targeting adventure travelers .
10. Life Without Plastic Affiliate Program
- Commission: 5%
- Cookie Duration: 30 days
- Why Promote? Their bamboo travel utensil sets and stainless steel straws are staples for plastic-free journeys. PayPal payouts start at $20 .
5 Strategies to Dominate Eco-Travel Affiliate Marketing
1. Leverage SEO with Sustainability Keywords
Target high-intent phrases like:
- “Best zero-waste travel gear 2025” (4,400 monthly searches)
- “Carbon-neutral luggage brands” (2,100 searches)
- “Affordable eco-friendly camping gear” (3,200 searches) .
Pro Tip: Create “vs” guides (e.g., “Patagonia vs. Cotopaxi: Which Backpack Saves More Oceans?”) to capture comparison traffic.
2. Create Unboxing Videos with a Purpose
- Showcase REI’s Re/Supply gear to highlight circular economy values.
- Demo Blueland’s dissolvable cleaning tablets in airport-friendly scenarios.
Video content drives 3x higher engagement than static posts, especially with TikTok’s #SustainableTravel hashtag (18B views) .
3. Build Trust with Certifications
Highlight credentials like:
- Climate Neutral Certified (Zero Waste Store)
- B Corp (biome, Cotopaxi)
- GOTS Organic (Avocado Green Mattress) .
A 2025 survey found 91% of buyers prioritize certified products over cheaper alternatives .
4. Collaborate with Eco-Influencers
Partner with micro-influencers (10k–50k followers) in niches like:
- Vanlife creators promoting solar-powered gear (EcoFlow).
- Minimalist travelers reviewing Jungle Culture’s bamboo cutlery.
Micro-influencers drive 50% higher conversions in sustainability niches .
5. Offer Exclusive Discounts
- Negotiate limited-time codes (e.g., “SUSTAIN20” for 20% off Tentsile).
- Bundle products: “Zero Waste Travel Kit” with DYLN bottles + Life Without Plastic utensils.
Discounts increase conversions by 34% in eco-conscious markets .
Future Trends Shaping 2025
1. AI-Powered Personalization
Brands like EcoFlow use AI to recommend gear based on travel habits (e.g., suggesting solar chargers for campers) .
2. Blockchain for Supply Chain Transparency
Cotopaxi and Patagonia are piloting blockchain to verify recycled material sourcing, appealing to Gen Z’s demand for accountability .
3. VR Try-Ons for Sustainable Fashion
Platforms like Ethical Superstore let users “test” vegan backpacks in virtual environments, boosting confidence in online purchases .
Ethical Considerations: Building Credibility
- Disclose partnerships: Use FTC-compliant tags like “Paid partnership with Cotopaxi.”
- Avoid greenwashing: Vet brands using tools like Good On You for ethical ratings.
- Promote carbon offsets: Highlight programs like Eartheasy’s TerraPass integration .
Conclusion: Your Roadmap to Green Affiliate Success
The eco-friendly travel gear market is a rare blend of profitability and purpose. To capitalize:
- Start with 2–3 programs: Focus on high-converting niches (e.g., REI for outdoor gear, Zero Waste Store for essentials).
- Optimize for voice search: Answer queries like “Alexa, find vegan travel toiletry kits.”
- Track lifetime value: Prioritize brands with subscription models (Blueland) or loyalty perks (Patagonia’s Worn Wear).
Ready to turn your influence into impact? Choose a program, craft your strategy, and let every referral fuel a greener future for